Improves Mathematical and Cognitive Skills and Observation Power The Peacock Kinder Blocks Jumbo My Friend teaches your kid to identify the different components, put them together and construct the object shown in the picture. This helps to improve the cognitive skill and observation power of your little one. Moreover, the complex block building process will help your child gain better math skills as he or she grows up. Designed in accordance to the needs of little children, the building block toy is extremely compact and lightweight enabling your kid to carry it conveniently everywhere he or she goes. Catalyses Mental Development and Motor Skills With its bright colours and innovative design, the Kinder Blocks Jumbo My Friend also helps in catalysing the mental development of your child. By asking your child to identify the differently coloured blocks, the game helps in improving your baby's motor skills. Apart from enhancing the hand-eye coordination as well as dexterity of your child, the plastic building block toy also helps in encouraging the creative skills of your little one. Made of completely non-toxic material, the kids' building block game from Peacock adheres to all the safety standards of quality and is absolutely safe to be used by children on a daily basis.